npower has revealed that over two thirds (67%) of Birmingham teens are spending more time inside than outside, with seventy per cent preferring computer games over an outdoor activity, according to the research commissioned by the energy supplier.

In stark contrast, their parents admit to spending most of their time in the garden whilst growing up (63%) and over three quarters (76%) of the parents questioned felt children who spend time outside have a better awareness the environment.

The findings come as npower’s ambassador Ben Fogle visits Birmingham’s Think Tank to act as a judge for its Climate Cops SOS Finale, an initiative designed to encourage young people to make a real green change in their area, and to urge the young people of Birmingham to get active and get green by signing up for 2011’s Climate Cops SOS where they could win a week of adventure with Ben himself this November, with entry closing on 30th June 2011.

At the event, Ben will be discussing the importance of preserving the great outdoors and presenting the winning school with a green make over, plus ten brand new Netbooks for the students.

Clare McDougall, npower’s head of education and community, said: “Growing up for me was all about being outside with nature, playing in the garden and camping in the countryside, but after npower’s recent research it seems that Birmingham kids could be turning into ‘generation x-box’.

“We want Birmingham teens to show us their green credentials and adventurous side by entering this year’s Climate Cops SOS so that next year we can hopefully crown them as 2011’s ‘green-agers’ and present them with a fantastic week of adventure alongside a real life explorer.”

Via EPR Network
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